February 2019. Milano, Italy. Pulverit’s Commercial and Technology teams (Italy, Spain, Portugal), participated in a series of “Coaching sessions” lead by Dr. Walter Ramirez, focused on the analysis of attractive market segments and of the technology landscape in Powder Coatings. A technology-market-innovation approach was proposed to accelerate commercialization of Pulverit’s “Pulvercoat”, a novel low curing temperature and energy efficient powder coating “3 minutes at 120ºC”. Meetings including the participation of experts in coatings, were carried out in Milano, Bilbao and Donostia.
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